Category Archives: New Launches

Wooftreats Journey of Developing A Clean Pet Treats Brand in India

Wooftreats_PuppyAtlas

In a market saturated with pet treats laden with artificial additives and preservatives, Wooftreats has emerged as a beacon of trust and quality for pet parents across India. Founded in 2024 by Neha Koshy and Vasundhara Mukherjee, Wooftreats is on a mission to redefine pet nutrition by offering clean, human-grade, and preservative-free treats for dogs […]

Promoting a new pet food brand in India!

Promoting a new pet food brand in India!

Promoting a new pet food brand in India requires a strategic and well-planned approach. Here are some of the best ways to promote a new pet food brand in India: Social media marketing:Social media platforms like Facebook, Instagram, and Twitter are excellent channels to promote a new pet food brand. Through social media marketing, the […]

What to look for when evaluating a new pet food brand, as well as some factors that can contribute to its success.

What to look for when evaluating a new pet food brand, as well as some factors that can contribute to its success.

When evaluating a new pet food brand, some key factors to consider are: Ingredients: Look for a brand that uses high-quality, natural ingredients with no artificial preservatives, colors, or flavors. Ideally, the brand should source its ingredients from reputable suppliers and use a mix of animal and plant-based proteins. Nutritional value: The brand should provide […]